(Photo by Joel Alexander/Very Good Light)

Being new to male beauty may seem like both a huge step and investment, not to mention the whole intimidation factor.

For one, there are the endless questions. I mean, where does one even start in the beauty aisle? Also, is beauty going to break the bank? What’s even good?

It doesn’t have to so difficult after all. From finding the right tone to complement your skin to getting the perfect tools, we’ve got the perfect starter tools if you’re just getting into beauty. If it works for us Brits across the pond, we’re sure it’ll get you going as well. 

Find your shade. The Internet isn’t just for crazy cat videos. A brilliant way to shop for makeup is through sites such as Boots. The pharmacy chain actually offers a makeup match app that helps you purchase the correct color so you don’t look like Carrot Top on a rampage.

Get a blender. Fingers are a wonder tool. There are plenty of products you can blend in with your very hands. But if you’re going for a flawless blended look,  try a blender. This Maybelline New York Dream Blender Sponge(£4.99) is inexpensive, effective and easy-to-use. And as long as you wash it with a little warm water and soap every 2-3 months, it’s reusable too.

SPF is a must. After washing and drying your face, apply an SPF moisturizer. This will create the perfect soft base for your makeup as well as protecting your skin from looking like a testicle, thanks to the sun. For cost-effectiveness, I’d recommend using Ponds Nourishing Anti-Wrinkle Cream(£5.49). Gently work up a small dollop in your hands, roughly the size of a 10p piece, and work it up in circles from your cheeks to your forehead. The skin around your eyes is paper thin, and putting any moisturizing cream intended for your face here is a no-no. Over the years it collects under the skin and gives you huge eye bags that can only be removed via surgery.

Conceal your weapons. The new L’Oreal Paris Cosmetics Infallible Total Cover Color Correcting Kit(£9.99) is amazing and can correct redness, dark eye circles and even hide spots. Lilac works best for hiding those shopping bags under your eyes and the green will help hide any flaring red skin you may have. Use your ring finger to gently dab into your skin and follow up with a layer of concealer that matches your skin. You can then gently use the three skin tones around your face to hide any imperfections – just remember to blend!

Illumination. No7 Instant Radiance Highlighter (£9.95) is an amazing budget highlighter that I’d definitely recommend if you’re low on cash. Gently glide the stick along the tops of your cheekbones, your brow bone (that’s under your eyebrows) and your cupid’s bow (the middle part of your upper lip) to bring out your best features. Again, blend that in using your blending sponge using upward circular movements.

Ta-da! You’ve gone from walking zombie to awake in a matter of minutes, all for the grand total of £30.42. And the best part of all? These products usually last around three months, and we the blending sponge only needing to be bought once, it works out to a monthly cost of £8.48. How’s that for cheap?