Let’s get ready for the day with our favorite guys who give good face. It’s our series called #GRWM (“Get Ready With Me”), where we wake up with our friends and uncover their hidden grooming secrets, documenting every step of the way. This week, we head to Los Angeles to hang out with our friend, Brian Nussbaum, a designer, illustrator and skincare guru. 

Brian Nussbaum, designer, @bpnuss

“I was into Korean beauty before KBeauty was even a thing,” says Brian Nussbaum. We’re drinking smoothies at Kreation in Los Angeles. Which is no surprise at all. Brian’s skin is actually translucent, without even a sign of a blemish anywhere. He wears a short-sleeved shirt, shorts, and shades that fall under his bleached blonde hair. “All of my friends thought I was so crazy for being into Korean culture, now it’s the thing.”

For Brian, who’s a fashion designer and illustrator, who had his own hat line, Shade + Slouch, then moving onto Los Angeles to work for Kendall and Kylie Jenner’s own apparel brand, skincare is more than a process using products. It’s an entire holistic lifestyle. As Brian will tell you, it’s become a part of his identity and provides him with confidence.

To get all of the secrets to Brian’s flawless complexion, we got ready with him recently. Here’s his entire morning regimen.

1 Cleanse.

“Skinfood Egg White Pore Foam: Gentle and extremely effective! You only need a pea-sized amount as it’s a water-based cleanser and lathers into a heavy foam. I like to use this in the morning and at night after I’ve used an oil cleanser.”

2 Tone. 

“Simple Cleansing Micellar Water: When I’m traveling, I like to keep a small spray bottle of this product with me. The Simple line is great because it is all-natural and extremely affordable. The micellar water is great as a toner or even as a cleanser when my skin is extra sensitive. A couple of sprays and I’m good to go!”

3 Moisturize.

“Cetaphil Moisturizing Lotion & Aquaphor Healing Ointment: This is one of my favorite beauty hacks that I’ve been using since I was 14-years old! I have chronically dry skin so I make this combination when I need a heavier moisturizer then Cetaphil alone. Mix a pea-sized amount of Aquaphor with a few pumps of Cetaphil and “compound” the products in your palms – then apply! I make sure I get my face, neck, and collarbone area. I love this compound because the Aquaphor locks in moisture for the rest of the day. Especially great when I have a beard!”

4 Protect.

“Solbar Avo SPF-35 & Neutrogena Ultra Sheer Body Mist Sunscreen: The most important step in any skincare routine – sun protection. This sunscreen is super effective and leaves my skin with a silky smooth finish. I apply a liberal amount to my face and neck, then do a spray of Neutrogena around my neck, collarbone area, and ears. The Neutrogena smells great, feels good, and also gives a dewy glow to my skin!”

5 Enhance.

“IOPE Air Cushion XP and Milk Makeup Coverage Duo: The IOPE is an air cushion compact with SPF 50 and has very, very light coverage. It essentially evens out my skin tone and gives my skin a soft, dewy finish. If I have dark under-eye circles or a breakout, I like to use my Milk Makeup Coverage Duo because it is so easy to apply and is made with natural ingredients that my skin reacts well to. The coverage is still light but enough to correct anything that needs correcting. Both products are designed to be easy and portable, so I usually keep them in my bag throughout the day. “

 6 Brow it out.

“Glossier Boy Brow: I finish with my eyebrows, which I brush and plump up using Glossier Boy Brow. The applicator has wide bristles so the end result is a natural-looking brow.”

 7 … and brush it out.

“Boar-Bristle Beard Brush: For the final steps, I brush my beard with a boar-bristle brush. I don’t apply any of the products on my beard directly, so the brush helps blend any remaining concealer into my beard (without discoloring my facial hair) and lock in moisture for the day!”

8 Clear your eyes.

“ROHTO Cool Eyedrops: When I wake up my eyes are generally a little foggy so I like to use eyedrops to help wake them, and me, up. ROHTO makes the best and most effective eyedrops; just be careful because they can be intense for first-time users!”

9 Spritz it on. 

“Le Labo Santal 33: I never leave the house without a spritz of my fragrance, ever. I’m currently wearing Le Labo’s Santal 33 which I love a little too much – I do a spray on each side of my neck, then one on my wrists. One might say this is overkill but I like to smell good so I just charge it!”

10 Keep calm, carry on with moisture.

“Voila! I’m complete! But for an important measure, I’ll obsessively carry Aquaphor with me at all times and like to apply it to my lips and eyelids for added moisture. Am I giving you dewy life, yet?”